The dynamics of message selection in online political discussion forums

Author(s)
Hyunjin Song, Jaeho Cho, Grace Benefield
Abstract

While the online sphere is believed to expose individuals to a wider array of viewpoints, a worry about self-reinforcing political echo chambers also persists. We join this scholarly debate by focusing on individual motives for political discussion and dyadic- and structural-level mechanisms that can drive one's message-selection decision in online discussion settings. Using unobtrusively logged behavioral data matched with panel survey responses, our temporal exponential random graph model (TERGM) analysis indicates that message selection in online discussion settings is largely driven by the similarity of one's candidate evaluative criteria and various endogenous structural factors, whereas the impact of overt partisan preference in shaping message selection is much more limited than is often assumed.

Organisation(s)
Department of Communication
External organisation(s)
University of California, Davis
Journal
Communication Research (CR)
Volume
47
Pages
125-152
No. of pages
28
ISSN
0093-6502
DOI
https://doi.org/10.1177/0093650218790144
Publication date
02-2020
Peer reviewed
Yes
Austrian Fields of Science 2012
508007 Communication science
Keywords
ASJC Scopus subject areas
Communication, Language and Linguistics, Linguistics and Language
Portal url
https://ucris.univie.ac.at/portal/en/publications/the-dynamics-of-message-selection-in-online-political-discussion-forums(cd248cfa-8f9f-45d4-ac4e-b9bc73d9091c).html